Email marketing (Mailchimp and Brevo)

Connect Mailchimp or Brevo to bring your email campaigns and audience into the brand’s feed. Both connect with an API key from your email platform account.

Before you start

Create an API key in your Mailchimp or Brevo account. Keep it handy to paste in.

Connect

1. Go to Marketing Feed > your brand > Setup tab > Channels.
2. Under Add a channel > Email marketing, select Mailchimp or Brevo.
3. In the Connect window, paste the API details from your account.
4. Select Check key.
5. Under What to track, choose the audience or list. Each one shows its number of contacts.
6. Select Connect.

Once an email platform is connected, you no longer need to type email subscriber numbers in by hand. See Figures entered by hand.

With Brevo, you can also report on automation emails and on the orders, revenue and products that come from your emails. See Brevo automations and sales from email.

Troubleshooting

“The key works but nothing is visible to it.” The key is valid but can’t see any audience or list. Check the key belongs to the account that holds your audience.

For anything else, see Troubleshooting.